Me & You & Joe
Programs:
Adobe Illustrator
Adobe Photoshop
Categories:
Identity Design
Packaging Design
Description:
Me & You & Joe is a brand that’s meant to live in trendy retail settings, like an Urban Outfitters or Barnes & Noble. I designed the branding system to exist in contrast with the product that it’s selling. Kitchenware is usually packaged plainly, but instead the brand embraces the absurdity of the concept and the humor of the environment it exists in.